July30
5 Low-Cost Ways to Market Yourself During a Recession
Categorized Under: Bootcamp Marketing, Web Marketing
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Small business owners often view marketing like a trip to the dentist -- something that costs you an arm and a leg and that you just got to do every six months or so.
But when marketing is continuous and targeted rather than occasional and shotgun, business gets much easier. The rationale is simple: if prospects have a positive view of your products before they start shopping, you're much closer to nailing a sale.
But sometimes even if small business owners are aware of this, economic slowdowns Read more [...]