10 Ways to Differentiate Your Fitness Business

Posted by Georgette Pann
Categorized Under: fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business, Fitness Business Revenue Streams
Comments: 0
10 Ways to Differentiate Your Fitness Business JESSE STODDARD-FB Inner Circle Coach I have talked about how important positioning is in any business. One of my small businesses is as a fitness entrepreneur. What that means is that I love fitness, so I became a personal trainer and quickly found out the best business model was large group personal training and fitness boot camps. Another way of looking at positioning is differentiation. What makes you stand out from your competition? The Read more [...]

6 Ways to Position Yourself Ahead of All Other Personal Trainers

Posted by Georgette Pann
Categorized Under: fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business
Comments: 0
6 Ways to Position Yourself Ahead of All Other Personal Trainers JESSE STODDARD When I was training as a job at a local big-box gym, I was fortunate enough (for a time) to be able to work as an independent contractor. In the fitness industry, many things have changed over the last 10 years, and I have realized that the only way I could feed my family was to be self-employed to avoid the natural ceiling on my income. Not only that, but I was very aware that the average personal trainer makes Read more [...]

The #1 thing needed for Fitness Bootcamp Business Success

Posted by Georgette Pann
Categorized Under: Bootcamp Exercises, Bootcamp Marketing, Bootcamp Music, Bootcamp Workouts, fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business, Fitness Business Revenue Streams
Comments: 0
The #1 thing needed for Fitness Bootcamp Business Success   Most Fitness Bootcamps Suck!  ok maybe not most:)  But....... There are a LOT of fitness bootcamps now.  A whole lot. 3 Years ago you could open a bootcamp business up and win by default.  They were the new thing in fitness and if you were first mover you were almost automatically assured of success. No more. Now we’re past that stage and we’re on to the time where you actually need to be able to deliver a good product Read more [...]

Bodyweight Exercises for Fitness Bootcamps

Posted by Georgette Pann
Categorized Under: Bootcamp exercise Ideas, Bootcamp Exercises, Bootcamp Workouts, fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business, Group Training
Comments: 0
Bodyweight Exercises for Fitness Bootcamps by Georgette Pann One of the big benefits of running a fitness bootcamp is that you can do it with very little equipment – or even no equipment at all. That’s good for your budget, of course. But it also allows you a lot of freedom and flexibility regarding where you hold your bootcamps, as you don’t have to worry about dragging a lot of equipment around with you.   However, your campers like your fitness bootcamp because of the novelty, variety, Read more [...]

How to Set Up Bodyweight ONLY Bootcamp Workouts

Posted by Georgette Pann
Categorized Under: Bootcamp exercise Ideas, Bootcamp Exercises, Bootcamp Workouts, fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business
Comments: 0
How to Set Up Bodyweight Bootcamp Workouts    How to put together a bodyweight ONLY workout for your campers.   The Warm-up   The warm-up must be easier, but enough to warm up your muscles to prime them for the workout.   In other words - using a Decline Close-Grip Pushup would NOT be ideal to use in the warm-up. Stick with the easier version like the regular pushup or the close-grip pushup.   The same applies to the variety of squats... so the Bulgarian Split Squat (1-1/2 Read more [...]

How to Build Stronger Client Relationships(VIDEO)

Posted by Georgette Pann
Categorized Under: Bootcamp Exercises, Bootcamp Games, Bootcamp Workouts, Fitness Bootcamp Marketing
Comments: 0
How to Build Stronger Client Relationships   What's up guys, Brian Kalakay, the boot camp game guy. What I have for you today is the three most important methods I use here at my boot camp in Michigan to get clients to stay, pay and refer their friends. Okay, so these are really cool things, they may seem a little basic in the beginning but we're going to elaborate on them to give you a new kind of light on it. 1. Better Client Relationships. This is what keeps them from walking Read more [...]

Your 2014 Boot Camp Marketing Calendar

Posted by Georgette Pann
Categorized Under: Bootcamp Marketing, Fitness Bootcamp Marketing, Fitness Business
Comments: 2
Schedule Your Success – Create Your 2014 Boot Camp Marketing Calendar NOW!   Are you already planning for your profits in 2014, or are you still trying to figure out creative ways to bring in revenue this year?   The old saying is just so true, which is probably why it has stuck around so long – “If you fail to plan, you plan to fail.”   The issue of lack of planning is prevalent in so many small (and even big) business, but for some reason it seems Read more [...]

Can Video Increase Your Bootcamp Sales By 400%?

Posted by Georgette Pann
Categorized Under: Bootcamp Games, Bootcamp Marketing, Fitness Bootcamp Marketing, fitness bootcamp videos, Fitness Business
Comments: 0
Can Video Increase Your Sales By 400%?  Guest post by Brian Kalaky The answer is yes. A recent study done by Ice.com found that viewers who chose to view video on their website converted at a 400% increase over those who did not. Ice.com also credits video with decreasing returns by 25%.   Back in 2010, COMSCORE conducted a study that proved retail site visitors who view video stay two minutes longer on average and are 64% more likely to purchase than other site visitors.   According Read more [...]

6 Strategies for Boosting Client Retention

Posted by Georgette Pann
Categorized Under: Bootcamp Marketing, Fitness Bootcamp Marketing, Fitness Business
Comments: 0
6  Strategies for Boosting Client Retention Georgette Pann Whether you teach fitness boot camps, exercise classes or even conduct one-on-one personal training, there’s one issue that crops up repeatedly: client retention. A lot of trainers just accept client loss as part of the business. But the good news is that you can improve your client retention rates. End result? You get to spend less time and money advertising your business, which frees you up to focus on what’s most important: training Read more [...]

Is Your Boot Camp A Mess?

Posted by Georgette Pann
Categorized Under: Bootcamp Marketing, fitness bootcamp, Fitness Bootcamp Marketing, Fitness Business, Fitness contests
Comments: 0
Is Your Boot Camp A Mess? Guest post by Jeff Sherman  Today I want to  teach you why you should make your Boot Camp Business a M.E.S.   I have been personal training since I was 18 years old. Even back then I always thought about how long I could actually train. I knew that I couldn’t train clients for ever, especially if I wanted to have a family. I mean working from 5:30am and not getting home till 8:30-9pm just wouldn’t work.   I knew at some point I would have to Read more [...]